The Challenge/Goal: To create engaging, sophisticated, and brand-aligned magazine spreads for on time PR, a Berlin-based communications agency. The objective was to visually represent their diverse client portfolio across the fashion, beauty, interior, food & beverage, and lifestyle sectors, ensuring each design effectively showcased PR content and appealed to target audiences.
My Process/Solution: Throughout cooperation from 2019 to 2022, I was responsible for the editorial design of various magazine features for on time PR. My process involved developing compelling layouts that integrated high-quality imagery, typography, and textual content to create visually harmonious and readable spreads. I focused on adapting design aesthetics to suit the unique branding and communication goals of each individual client within on time PR’s diverse portfolio, ensuring consistent brand messaging while maintaining visual freshness. The presented spreads are a curated selection highlighting this collaborative work.
The Outcome/Impact: Delivered a wide range of polished magazine designs that enhanced on time PR’s client presentations and publications. The consistent application of strong editorial principles ensured that complex PR narratives were presented clearly and beautifully, reinforcing the agency’s reputation for high-quality communication across multiple lifestyle sectors.
My Role: Editorial Designer, Layout Artist
Tools Used: Adobe Creative Suite (Photoshop, In Design, Illustrator)